Privacy Policy

Privacy Policy

Personal Information Protection Policy

Alife's, Inc. (the "Company") recognizes that personal information is an important asset of each individual. To acquire and use personal information appropriately, comply with applicable laws and regulations, and prevent and remedy leaks, the Company sets out the following policy on the handling of personal information and manages it with the utmost care. Collection of personal information by other businesses, such as linked websites, is outside the scope of this policy.

Article 1 (Appropriate acquisition and purpose of use)

When acquiring personal information, the Company specifies the purpose of use as far as possible and acquires personal information by lawful means only to the extent necessary to achieve that purpose.

Personal information is used only within the scope of the purposes to which the individual has consented. The Company establishes and implements procedures to prevent use beyond those purposes.

Article 2 (Proper management and protection)

The Company manages personal information strictly and takes appropriate preventive and corrective measures against unauthorized access, loss, destruction, alteration and leakage.

Article 3 (Complaints and inquiries)

Complaints and inquiries regarding the personal information held by the Company are handled through the contact point for personal information inquiries stated below.

Article 4 (Continuous improvement of the personal information protection management system)

The Company establishes, implements, maintains and continuously improves its personal information protection management system.

Article 5 (Revisions)

The Company may revise all or part of this policy. Material changes will be announced on the Company's website.

Article 6 (Contact regarding this policy)

Established: April 18, 2024
Last revised: April 18, 2024
Alife's, Inc.
Saori Ito, President & CEO

Handling of Personal Information

Personal information acquired and used by the Company is handled as follows.

1. Purposes of use

The Company acquires personal information for the purposes below. Where a purpose of use is separately stated at the time of acquisition, the information may also be used for that purpose. Providing personal information to the Company is voluntary; however, if required information is not provided, you may not be able to use our services.

Basic purposes

• To contact you
• To verify your identity and respond to your inquiries

Personal information acquired in connection with transactions and our services in general

• To provide our services, including apparel, AI coaching, AI development and application development
• To inform you about current or planned services and to conduct surveys
• To improve our services and develop new services
• To conduct campaign drawings and ship prizes or products
• To compile statistics on the use of our services

Personal information acquired in connection with recruitment

• To provide recruitment information
• To screen candidates and make hiring decisions
• To improve recruitment communications
• To refer to past screening results when re-evaluating candidates

Personal information acquired in connection with seminars and events

• To provide information about seminars and events
• To operate and manage seminars and events

Personal information of employees and former employees

• For employment and human resources management

2. Entrustment

The Company may entrust all or part of the acquired personal information to subcontractors to the extent necessary to achieve the purposes of use. In such cases, the Company carefully screens the subcontractor, stipulates confidentiality obligations in the contract, and exercises necessary and appropriate supervision over the subcontractor.

3. Provision to third parties

The Company does not disclose or provide data to third parties except in the following cases:

• Where you have given prior consent
• Where required by law
• Where there is a violation of our terms of service and there are sufficient grounds to determine that disclosure is necessary to protect the Company's rights, property or services
• Where necessary to protect a person's life, body or property and it is difficult to obtain your consent
• Where especially necessary to improve public health or promote the sound upbringing of children and it is difficult to obtain your consent
• Where necessary to cooperate with a national or local government agency, or a party entrusted by one, in performing duties prescribed by law, and obtaining your consent may impede the performance of those duties
• Where the Company's business is succeeded through a merger, company split, business transfer or other reason, including the provision of personal information

4. Cross-border transfers

In addition to cases permitted by law, the Company may disclose or provide acquired personal information to third parties located outside Japan for the purposes stated in "1. Purposes of use".

For the countries or regions where such third parties are located and the personal information protection systems there, please refer to the website of the Personal Information Protection Commission of Japan (survey of personal information protection systems in foreign countries). Recipients outside Japan comply with the personal information laws of their country and, under contract with the Company, handle personal information in accordance with the eight OECD Privacy Guidelines principles.

5. Users under 18

If you are under 18 years of age, please provide personal information only with the consent of a parent or guardian.

6. Procedures for disclosure and other requests

The Company responds without delay to requests from individuals regarding personal data held by the Company about them: notification of purpose of use, disclosure, correction, addition or deletion of content, suspension of use, erasure, and suspension of provision to third parties (collectively, "disclosure requests").

To make a disclosure request, please contact us by email at the address below. We will send a request form to the contact you specify. Please complete the form and return it by post together with a copy of an identity document (driver's licence, passport, health insurance card, etc.). Requests with deficiencies may not be accepted. A handling fee of JPY 1,000 in postage stamps is charged per request for disclosure or notification of purpose of use.

7. Security of personal information

The Company takes the following security measures against the risk of leakage, loss or damage of personal information.

1. Organizational measures
   • A manager responsible for the handling of personal information is appointed and a personal information protection management system is operated.
   • Rules are established for each stage of handling: acquisition, use, storage, provision, deletion and disposal.
   • Regular audits of the handling of personal information are conducted.
2. Personnel measures
   • Employees receive regular training on the handling of personal information.
   • Employees sign a confidentiality pledge upon joining the Company.
3. Physical measures
   • Entry to and exit from areas where personal information is handled is controlled, and measures are in place to prevent viewing by unauthorized persons.
   • Measures are taken to prevent theft or loss of devices, electronic media and documents containing personal information; devices and media carried outside are encrypted or password-protected.
4. Technical measures
   • Access controls ensure that only the minimum necessary staff can view or use personal information in the systems and services we use.
   • Information systems handling personal information are protected against unauthorized external access and malicious software.

8. Disclaimer

The Company bears no responsibility where you disclose personal information to third parties through the functions of our services or other means, or where you can be identified from information you yourself disclosed on our services.

9. Creation and use of statistical data

The Company may create statistical data processed so that individuals cannot be identified, based on the personal information acquired. The Company may create and use such anonymized statistical data without any restriction.

10. Acquisition and use of attribute and behavioral data

To make our services and advertising more relevant to you, the Company may acquire and use information that does not identify individuals, such as cookies, logs, URLs and content accessed, user IDs, browsing history, device identifiers and attribute information such as gender, occupation and age.

To understand how visitors use our website, the Company may use Google Analytics and other analytics tools. These tools use cookies to collect visitor data; the data is collected anonymously and does not identify individual visitors. You can refuse data collection by disabling cookies in your browser settings.

Our contact forms use Google reCAPTCHA to prevent unauthorized access and spam. Use of reCAPTCHA is subject to the Google Privacy Policy and Terms of Service.

11. Contact

The Company endeavours to respond appropriately to inquiries, complaints and consultations regarding the handling of personal information. Please contact us at:

Last revised: April 18, 2024